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Public relations for B2B technology innovators
GLOBAL PR PROGRAMS
Strategy-fueled results
As an agency skilled at developing public relations programs from the ground up, ​MPowered delivers relevant, high-tech content and trade coverage with personal, senior-level expertise. Offering sound PR counsel and proficient technical writing, we help make the most of your company’s resources for marketing, lead generation, and overall industry recognition.
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Technical content development is at the heart of our activities, supported by trade media outreach that ensures article placement and visibility where it matters. It’s a strategic perspective that sets us apart, ideal for multiple vertical markets and publishing venues – fueling your social media presence, creating a literature library on your site, securing speaker slots and awards, and capitalizing on meaningful editorial opportunities.
CONTENT DEVELOPMENT
Telling your story
Can we write about the benefits of miniature satellite valves? Preventing fraud in e-commerce with data quality tools? Advances in imaging for cancer detection? Yes, yes, and yes. How about deep learning, new processor architectures, hydrogen on demand, unmanned systems, automated driver assistance, intelligent transportation, urban air mobility, power conversion at altitude? YES.
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MPowered takes your unique and deeply technical topics, turning them into thought leadership that capitalizes on trends and best practices to position you as the expert. Knowing that decision makers come at every level, we tailor your content for its intended audience(s).
TRADE MEDIA RELATIONS
Boosting market recognition
MPowered knows global industrial media, including a broad spectrum of high-profile electronics and embedded publications. Coverage in these top-tier technology trades is crucial to building your credibility with potential and existing customers, as well as gaining recognition in the technology publishing community.
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MPowered always considers how best to work as your partner, expertly handling targeted media outreach that develops the most powerful opportunities for news and editorial. We focus your media targets for impact, helping you own the message through creative yet consistent materials. This represents an advantage for technology leaders, entities with innovative capabilities yet a finite set of key publications in priority markets.
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